2 years back I had the opportunity to work with the future of micro-mobility: Yulu With a focus on building a sustainable eco-friendly world, Yulu is the answer to a problem everyone cares about: traffic & pollution. We worked closely with their passionate & humble leader, Amit Gupta, to create a visual identity that captures their story… Continue reading Yulu Case Study is live (finally)!
About 7 years back I had the opportunity to work on the identity for a Bangalore based greek shawarma shop: Gyroshack. Founded by my college senior (& a serial entrepreneur) Vaibhav Anant, it was the first time I had worked on a food business. I am fairly surprised that even after so many years, the work… Continue reading Gyroshack Case Study Update!
A while back we had the opportunity to work on the brand identity for a Liquor Shop named Liquor Stop. The clever wordplay in their name led us to explore an entire visual language for the brand inspired by stop signs. While we were extremely short on time & had to deliver everything within a… Continue reading Branding Liquor Stop
I’ve always secretly wished I could get to design for a restaurant. The scope of creative work has always fascinated me. A few months back I had the opportunity to learn Branding for Food from Douglas Riccardi. I picked up one of my favourite restaurants when I grew up as the restaurant to rebrand: QDs in… Continue reading Branding QD (Personal Project)
In 2021, we had the opportunity to work on the brand identity for 𝗧𝗵𝗲 𝗟𝗶𝗴𝗵𝘁𝗵𝗼𝘂𝘀𝗲 𝗙𝗮𝗿𝗺𝗶𝗻𝗴 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁. The Lighthouse Farming Experiment is a response to the needs of the most vulnerable and marginalised communities in Uttarakhand, India. Their mission is to empower farmers from the rural areas by getting them fair prices & collaborating with… Continue reading New Case Study: Lighthouse Farming Experiment
Around a year back the founder of Growing Goodness reached out to us to bring her brand to life. Having worked with us before, she trusted our taste and gave us complete creative control over how we wanted to visualise this brand. We were more than excited to work on this brand because of the… Continue reading New Case Study: Growing Goodness
About a year back I had the opportunity to work on the brand identity for Neocraft Digital, a full service agency in the US. Neocraft was formed with a focus on helping their clients navigate the digital world. This brand narrative is reflected in their dynamic logo that’s formed by the combination of their brand… Continue reading New Case Study: Neocraft Digital
Client: GACSector: Management ConsultingBrief: Rebranding Almost an year back I had the opportunity to explore a dynamic identity system for a consulting firm. We were able to tell the story of re-invention & flexibility through the usage of the dynamic system. Know more about the client work here: https://www.gopigraphy.com/gac-branding-design-system
Client: Bharathi HomesSector: Real EstateBrief: Re-Branding In 2019, I worked on the brand identity for Bharathi Homes, a real estate player based out of Chennai. The attempt was to create an icon and visual language for the brand that could clearly communicate the brand beliefs and values. Know more about the client work here: Client: Bharathi HomesSector: #RealEstateBrief: #ReBranding In 2019,… Continue reading New Case Study
I’ve been postponing this task for a while now, but finally got some time to start moving my work onto my website. Here’s a project I worked on in 2017 and is pretty close to my heart. It was one of the first projects I worked on that got nominated for an award. Check it… Continue reading Case Study: Fedo