Reckitt rebrands after 7 years!

Reckitt Benckiser is the parent company to many notable everyday consumer brands like Dettol, Strepsils & Airwick to name a few.

March 2021 saw Reckitt rebrand after 7 years to announce its purpose-led strategy for sustainable growth.

I wrote a small opinion piece on it, which you can read here: https://www.gopigraphy.com/post/reckitt-benckiser-rebrands-as-reckitt-an-opinion-piece

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