Burger King & McDonalds Rebrand

February of 2021 saw some massive changes to rival brands McDonalds & Burger King.

Jones Knowles Ritche led the rebrand for Burger King while McDonalds was led by Pearlfisher, and both brands seem to have taken cues from their past.

While both play with bold colors & expressive visual systems, there’s a distinct style and tone set by both brands.

Want to know more about the changes? Head over to the blog to read this fresh new piece!

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