About 7 years back I had the opportunity to work on the identity for a Bangalore based greek shawarma shop: Gyroshack. Founded by my college senior (& a serial entrepreneur) Vaibhav Anant, it was the first time I had worked on a food business. I am fairly surprised that even after so many years, the work… Continue reading Gyroshack Case Study Update!
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In Conversation with Priya Choudhary
The last episode of ‘In Conversation With Creatives’ for 2020 is now live! For episode 4, Priya Choudhary joins me to talk about her journey into graphic design, her design process and shares some insightful study materials for aspiring and beginner graphic designers. I hope you all enjoy this!
What is PR?
Public Relations is one of the most effective ways to create a strong brand reputation. A while back when I spoke to Renuka Neelagandan, I asked her about it with a very simple question: What is PR? Watch the video below to know her answer. Also, you can find the link to the full episode on… Continue reading What is PR?
Grofers rebrands to BlinkIt
I believe the first time I heard of Grofers, “hyper-local” was the latest buzzword in town, competing with the likes of BigBasket, for grocery delivery. 8 years later, not much has changed except it’s Blinkit (formerly Grofers) now & the new buzzword is “Q-commerce”. In light of their rebrand, I wrote an opinion piece about this where… Continue reading Grofers rebrands to BlinkIt
Learning 3D
Spent some more time last weekend learning 3D. This time with some type and procedural textures! Here’s a fun fact: The grassy image took close to 30 minutes to render a single frame!
Do companies really think about consumer insights?
A few months back I sat down with Rahul Suresh to talk about all things related to consumer insights. We ended up with an hour-long episode power-packed with insights. Here’s a snippet from that: You can listen to the podcast on Spotify or YouTube.Check it out if you haven’t yet! Build a better brand with Gopigraphy – Global… Continue reading Do companies really think about consumer insights?
50 days of 3D
In 2021, I started a personal project to learn 3D: Make something in 3D for 50 consecutive days! Have a look:
3D Progress
Spent some time modelling these over the weekend.Far from perfect, but seems like a decent start!
Making 3D integral to Gopigraphy
Been working on making 3D a more integral part of my project workflow. Here’s a sneak peek at our logo animation in three dimensions! Build a better brand with Gopigraphy – Global Brand Design Studio
Which UI is more accurate?
Very often on LinkedIn, I come across posts asking which is the better UI? And I keep feeling that maybe neither one of them is. If you knew what you were solving for, maybe there would be a better way to approach the answer. I decided to illustrate this thought for fun. So, which one… Continue reading Which UI is more accurate?